Position Title: KA Expert (Key Account Expansion Specialist) Responsibilities 1. Key Account Development and Management: Identify, pursue and negotiate with target key accounts; establish and maintain long-term partnerships. Develop a tiered key account management system and differentiated service strategies to enhance customer lifetime value. 2. Channel Expansion and Ecosystem Development: Identify and manage core channel partners; build a multi-level channel network to expand market coverage and scale business operations. Design channel incentive programs and enablement frameworks to boost partner engagement and operational efficiency. 3. Business Strategy and Target Achievement: Define annual and quarterly objectives for key account and channel expansion; break down performance targets and drive execution. Collaborate with product, marketing and technical teams to ensure rapid response to customer needs, enhancing satisfaction and brand advocacy. Establish customer and channel data analytics systems to support data-driven decision-making and continuously optimize sales strategies and conversion funnels. 4. Cross-Department Collaboration and Resource Integration: Work closely with marketing, operations, product and delivery teams to ensure a seamless end-to-end process from client acquisition through retention and growth. Gather and relay customer and channel feedback to drive product iterations and service enhancements. Qualifications 1. Education and Experience: Bachelor’s degree or above with at least 5 years of experience in key account sales or channel development. Experience in Web3, centralized exchanges (CEX) or B2C internet business is preferred. 2. Professional Skills: Proven experience in key account management, business negotiations and channel operations; familiarity with customer lifecycle management. Strong commercial acumen and strategic thinking, with the ability to independently develop and implement account expansion plans. Data-driven mindset, adept at using analytics to refine sales strategies and increase conversion rates and customer value. 3. Soft Skills: Excellent communication and negotiation abilities, with strong resource integration and cross-functional collaboration skills. Results-oriented, high stress tolerance, self-motivated and team-oriented.