• Supervise and lead a team of Business Development Officers in the assigned area
• Set sales targets and ensure these are met or exceeded
• Implement and monitor sales strategies aligned with company objectives
• Develop and maintain strong relationships with key clients, distributors, and retail partners
• Conduct regular field visits to monitor market conditions, competitor activities, and store execution
• Provide coaching, training, and performance feedback to sales team members
• Monitor sales performance through reports and analytics
• Ensure effective execution of trade promotions, merchandising standards, and marketing campaigns
• Coordinate with logistics, inventory, and marketing teams for smooth operations
• Address customer issues and resolve complaints promptly

Qualifications:

• Bachelor’s degree in Business Administration, Marketing, or any related field
• Minimum of 2–3 years of field sales experience, preferably in FMCG, retail, or distribution
• At least 1 year in a supervisory or team lead role is preferred
• Strong leadership and team management skills
• Excellent negotiation, communication, and interpersonal skills
• Strategic thinker with strong problem-solving skills
• Willing to travel extensively within the assigned area
• Driving skills with a valid driver’s license is a plus