Senior Digital Marketing Specialist in Cubao Quezon City upto 30k

Work Schedule : Monday to Friday

Benefits upon regularization:

-HMO

-Rice Subsidy

-Medicine Allowance

-Employee Credit Purchase

-Perfect Attendance Incentives

Qualifications

• Bachelor’s degree in Marketing, Communications, Advertising, or related field.

• 3–5 years of experience in social media management and digital advertising.

• Deep understanding of platform algorithms and user behavior trends.

• Strong analytical skills for interpreting performance data and optimizing campaigns.

• Proven track record in Meta, Google, TikTok, and LinkedIn campaigns.

• Proficient in ad automation and analytics tools (Meta Ads Manager, Google Ads, TikTok Ads Manager, LinkedIn Campaign Manager).

• Strong copywriting, creative direction, and brand storytelling abilities.

• Skilled in PR/media coordination and influencer collaborations.

• Highly organized, agile, and responsive to fast-paced marketing needs.

• Ability to provide actionable insights to improve marketing tactics and ROI.

Others

-Performs other tasks as may be assigned.

Brief Description of Work and Responsibilities

• Social Media Management

-Develop and implement a data-driven content strategy across platforms (Facebook, Instagram, TikTok, LinkedIn, YouTube).

-Create monthly content calendars: planning posts, copywriting, scheduling, and publishing.

-Align content with brand voice and campaign goals using compelling visuals and storytelling.

-Manage audience engagement by responding to comments, DMs, and mentions within 24 hours.

-Collaborate with influencers, creators, and internal design teams for impactful content.

-Stay updated on social media trends, algorithm changes, and platform innovations.

-Prepare weekly and monthly performance reports with insights and recommendations.

• Digital Advertising & Performance Marketing

-Plan, execute, and optimize ad campaigns across Meta, Google (Search, Display, YouTube), TikTok Ads Manager, and LinkedIn.

-Segment and target audiences; tailor creatives per platform and campaign objective.

-Implement and manage conversion tracking (Meta Pixel, Google Tag Manager, TikTok Pixel, GA4).

-Conduct A/B testing on ad formats, copy, and creatives; analyze metrics and campaign data.

-Collaborate with marketing and sales teams to align paid and organic efforts.

This is for DIRECT HIRE!