This role is a perfect fit for someone who thrives on enhancing company visibility through innovative advertising, engaging promotional programmes, and exciting events. The successful candidate will be responsible for conceptualising, implementing, monitoring, and aligning these activities with the overall company image and strategies. If you're passionate about crafting business strategy, developing marketing strategies, and conducting market analysis, this could be your dream role.

Brand Marketing Manager

Salary: Competitive and based on experience

Location: Makati City

Keywords: Marketing, Advertising, Promotions, Events, Media Management, Business Strategy

Our client is seeking a dynamic and experienced Brand Marketing Manager to join their team in Makati City. This role is perfect for someone who thrives on ensuring company exposure through advertising, promotional programs, and events. The successful candidate will be responsible for conceptualising, implementing, monitoring, and aligning these activities with the overall company image and strategies. If you're passionate about creating campaigns that support business strategy, working with media buying agencies, developing marketing strategies for specific products, and conducting market analysis, this could be the ideal role for you.

• Opportunity to work in a vibrant location - Makati City
• Chance to conceptualise and implement advertising and promotional activities
• Role involves close coordination with various stakeholders within the company
  
  

What You'll Do

As a Brand Marketing Manager, your role will be pivotal in driving the company's exposure to customers and potential business partners. You'll be at the forefront of conceptualising, implementing, monitoring, and ensuring alignment of advertising and promotional activities with the overall company image. Your ability to coordinate with various stakeholders within the company will be crucial in understanding the business environment, formulating strategies, and creating campaigns that support these strategies. Your expertise in media management will play a key role in maximising media budgets by choosing appropriate channels based on product and market profiles. Furthermore, your knack for developing product-specific marketing strategies will contribute significantly to our client's success.

• Coordinate with company general managers to understand the business environment and help formulate business strategies.
• Work with media buying agencies to maximise the allocated media budget by choosing appropriate media channels based on product and market profile.
• Conceptualise and develop product-specific marketing strategies and programs.
• Monitor the implementation and effectiveness of promotion and advertising campaigns periodically.
• Conduct regular market monitoring for competitive movements and provide recommendations on how to address such movements.
• Guide the department in the development and implementation of marketing plans and programs.
• Review and evaluate the effectiveness of campaigns by gathering statistical and financial data.
• Monitor project implementation and effectiveness of all projects assigned.
• Provide upfront leadership in supervising all direct and indirect reports.
  
  

What You Bring

The ideal Brand Marketing Manager will bring a wealth of experience in brand marketing management. Your understanding of business environments will aid in formulating effective business strategies. Your past experience working with media buying agencies will be invaluable in maximising media budgets. Your ability to conceptualise product-specific marketing strategies will be crucial in this role. You'll also bring your expertise in monitoring promotional campaigns' implementation and effectiveness. Your proficiency in conducting market monitoring for competitive movements will provide valuable insights for the company. Your leadership skills and experience supervising direct and indirect reports will ensure a cohesive and efficient team.

• Proven experience in brand marketing management.
• Strong understanding of business environments and ability to formulate business strategies.
• Experience working with media buying agencies.
• Ability to conceptualise product-specific marketing strategies.
• Experience in monitoring promotional campaigns' implementation and effectiveness.
• Proficiency in conducting market monitoring for competitive movements.
• Experience guiding teams in developing marketing plans.
• Ability to review campaign effectiveness using statistical data.
• Experience managing projects from conception to completion.
• Leadership skills with experience supervising direct and indirect reports.
  
  

What Sets This Company Apart

Our client is a well-established organisation that values innovation, collaboration, and commitment. They offer an inclusive work environment where every employee's contribution is valued and recognised. They believe in providing their employees with opportunities for professional growth and development, fostering a culture of continuous learning. Their commitment to excellence extends beyond their products and services, creating a workplace that encourages creativity, innovation, and teamwork.

What's Next

Ready to take the next step in your career? Don't miss out on this exciting opportunity!

Apply today by clicking on the link! We can't wait to hear from you.



Due to the high volume of applications we are experiencing, our team will only be in touch with you if your application is shortlisted.