JOB OVERVIEW:

The External Relations & Communications Lead (Head of Brand Communications) is responsible for managing and elevating how the brand shows up in the public eye - across press, media, sponsorships, talent appearances, and strategic partnerships.

This role acts as the primary representative and public-facing voice of the brand, ensuring that all external narratives are consistent, ASC-compliant, and brand-building. The ideal candidate brings a blend of PR discipline, brand instinct, and confident partner/media-facing communication, and can transform sponsorships, athlete engagements, and campaign milestones into earned media wins and brand equity growth.

Note: While this role is internally titled as External Relations & Communications Lead, it may be referred to publicly (e.g., in events or media) as “Head of Brand Communications” or “Spokesperson” depending on the setting and audience.

JOB RESPONSIBILITIES:

• Serve as the main point of contact for press, media, and sponsorship-facing partners
• Lead execution of press conferences, athlete welcome events, milestone; announcements, and partner-facing PR moments;
• Write and manage all press releases, public statements, and external messaging;
• Coordinate the brand’s external presence across sponsorship deliverables: co-branded assets, venue branding, appearances, etc.;
• Maintain a master calendar of media moments, press timelines, and activation commitments;
• Represent the brand at media events, launches, or community-facing initiatives;
• Ensure all public messaging and external materials are ASC- and PAGCOR-compliant

JOB QUALIFICATIONS:

• 5+ years of experience in PR, brand communications, or external relations
• Strong track record of handling press relationships, media coverage, and public representation
• Excellent written and verbal communication skills - confident in press Q&As and event hosting
• Experience working on brand partnerships, high-stakes events, or with athlete/celebrity ambassadors
• Familiarity with compliance marketing in regulated industries (igaming, fintech, etc.)
• Strong cross-functional coordination skills and attention to brand consistency

Shortlisted candidates will be contacted